Jayco: cost per lead down across search and social
The manufacturer, not a dealer — one of America's best-known RV brands. Inside a five-brand program, Jayco's cost per lead fell 43% on Meta and 22% on Google.
A manufacturer, not a dealer
Jayco — the flagship of the Jayco / Thor RV family — came to us with ad performance slipping ahead of peak season. We audited every channel and relaunched optimized campaigns across Google, Meta, and YouTube in a single month.